AI Insights · Timothy · July 2024
Q2 2024 Performance of Top Fast Food Apps on iOS in Non-US Regions
An analysis of the second quarter of 2024 showcases downloads and user trends for leading fast food apps on iOS in non-US markets. Sensor Tower data reveals user engagement and app popularity.
In the second quarter of 2024, the fast food and fast casual restaurant apps continued to engage users on the iOS platform in various non-US regions. Here we take a look at the performance trends of the top five apps in this category, based on data provided by Sensor Tower.
McDonald’s - Non-US saw a fluctuation in downloads, starting at 4.3K in the first week of April and dipping to a low of 3.1K in late May, before peaking at 4.4K in the last week of June. Weekly active users showed a general upward trend, from 63K in early April to nearly 83K in late May, ending the quarter with around 78K active users.
BURGER KING - Portugal experienced a similar ebb and flow in download numbers, opening the quarter with 2.3K downloads and closing with 1.8K. Weekly active users remained relatively stable, hovering around the 20K mark throughout the quarter.
Pizza Hut Portugal had a modest presence in the app space, with downloads starting at 465 and reaching a high of 564 in late April, before settling at 505 by the end of June. The data on weekly active users for Pizza Hut Portugal was not available.
McDonald’s Germany maintained a steady performance in downloads, beginning at 219 and peaking at 256 in mid-June, with a slight dip to 233 by the quarter's end. Active users showed a slight increase over the quarter, starting at 2.7K and rising to just over 2.8K.
Taco App PTY, while smaller in scale compared to its competitors, saw downloads ranging from 229 to 162, with a spike to 268 in late April. Weekly active user data for Taco App PTY was not provided.
For more in-depth insights and detailed performance metrics, Sensor Tower offers comprehensive data and analysis tools for market researchers and industry observers.
